FREE VIDEO BRAND AUDIT
WHAT IS A BRAND AUDIT?
-is it time to step up your game-
I have seen the gamut when it comes to businesses that start with a do-it-yourself logo and marketing materials, but more often than not they achieve false savings. Economizing on the front end always seems nice but they also cost themselves the benefit of a strong, competitive and professional first impression. Is it time to step up your game?
In the most basic terminology, I can think of, a brand audit is the research of your company (brand) in its current state. I help you take a look at your business objectively and determine which qualities of your brand are effective and which ones are not. It's better to have a good idea of what is working and what is not so you can really get a return on your investment and step up your marketing initiatives without wasting your budget.
A brand audit is normally a long process with lots of research but this video brand audit is not meant to replace a real audit, just give you a great overview of your company and brand. We will take a look at your current branding and these items:
The standards of your brand image and voice
The demographics of your target audience
The mission and strategic objectives of your company
Your visual brand and its integrity
If you have questions or would like more information, give me a call at (919) 375-4366 or fill-out the form on the right to request your free brand audit.