I am Heather Bunker. A designer, branding genius, mom of 4 and DIY lover. This blog is a mix of business and fun - full of helpful tutorials, marketing insights and design inspiration!
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"People Dont Buy WHAT You Do They Buy WHY You Do It." Make sure to tell your brand story.
People fall in love with the “Why” not the
“What”. Make sure to tell your story.
Create A Marketing Strategy For Your Handmade Business
MAKE A Marketing Strategy or plan for your handmade business. Start your year by making a marketing strategy that will work for your hand crafted product or business and make it a priority.
PART 2 - CREATING A MARKETING STRATEGY FOR YOUR HANDMADE BUSINESS
Do you know who your target market is? What makes you different? Do you have a kick butt brand? Take a look at this two part guide that will help you build a strategy for your handmade business.
Create A SWOT Analysis For Your Handmade Business
Having a realistic and honest idea of the weaknesses and threats that exist for your handmade business is the first hurdle to counter-attack. Put in place an awesome set of strategies that you can build and grow your strengths and opportunities, and you will already be ahead of the game.
Find out what your competition is up to with this free competitor analysis worksheet
Do you understand what your competition is doing well and where you rank alongside them? Taking an objective look at your competition and your own handmade business will help you gain a competitive advantage.
Guide To Writing Kick A** Goals for Makers And Artisans
This month set actionable goals and get started on a strategy to achieve them.