LOCKLEAR VINEYARD & WINERY
- THE WORK -
TRADITION MEETS THE PRESENT WITH SIMPLICITY
Locklear Vineyards & Winery came to me wanting to set themselves apart from the many North Carolina muscadine wineries. We established a brand positioning statement, user personas and created a simple visual brand guideline sheet to get them started. I also established an illustration style that they could carry consistently throughout their brand touchpoints.