- THE WORK -
TRADITION MEETS THE PRESENT
Locklear Vineyards & Winery
Locklear Vineyards & Winery came to me with a desire to set themselves apart from the many
North Carolina muscadine wineries.
We established a brand-positioning statement and
user personas, then created a simple visual-brand guideline sheet to get them started. I also established an illustration style that they could carry consistently throughout their brand's touchpoints.